The Loft was not designed by someone who read about the salon industry. It was built by someone who lived it, across every model, every environment, and every stage of a career.
Built from experience
Everything you need is here.
Except your color line — that stays yours.
$250 a week. Three founding chairs, August only.Locked for twelve months. First week free. After those three, $300 — or $350 on a six-month lease.
the founders
Heather Dietiker
Co-Founder · Elite Stylist · Former Brand Educator
Heather brings 20 years behind the chair as an elite stylist and former brand educator. She has worked in commission salons, independent environments, and suite rentals. She has lived every version of this industry. Every detail of The Loft was directed by that experience — the layout, the amenities, the community culture, the lease structure. None of it was guesswork. It was built by a stylist, for stylists.
Ryan Dietiker
Co-Founder · Salon Business Operations · Brand Marketing
Ryan brings a background in salon business operations, stylist education, and brand marketing. He owns and operates Forefathers Grooming, one of the most reviewed and highly rated barbershops in Michigan, and runs the content team that shoots for The Loft. Together, he and Heather built The Loft to be the space she always wished existed.
The part nobody else has
We own the camera.
Most salons say "marketing support" and mean they'll reshare your post. We have a content team on payroll. Once a month they're here, shooting you working, and the files are yours — no watermark, no approval process, no invoice.
Hiring it out runs $300 to $800 a month.
It's the one thing in this building a competitor can't copy by lowering a price.
Your color line stays yours.
You bring your own color, your tools, your license and your liability insurance. Everything else — backbar shampoo and conditioner, towels, capes, laundry, utilities, booking software — is here.
Your formulas, your brand and your pricing shouldn't belong to a building.
A suite makes you choose.
Own your business, or have colleagues. We didn't want to choose.
Nine stations and a breakroom with people in it. Nobody sets your prices, nobody takes a split, nobody tells you what to carry — and you're not eating lunch alone in a hundred square feet.
lease options
Transparent pricing
Three founding chairs at $250.
Through August, the first three chairs lease at $250 a week, locked for a full year. After those, our standard rates apply. Every option includes everything above — and annual members earn one free week of rent every year.
| Lease | Weekly Rate | Includes |
|---|---|---|
| Founding Rate12 months · first three chairsAugust only | $250per week | Rate locked 12 months · first week free |
| 12 MonthsAnnual — standard | $300per week | One free week of rent annually |
| 6 MonthsSemi-annual | $350per week | Included |
The founding rate is limited to the first three chairs and available on August signings only. Sign in August and start whenever your notice is up.
what happens next
The process
Simple, personal,
no pressure.
1
Submit your inquiry
Fill out the short form on our Reserve Your Chair page. It takes about two minutes and gives us what we need to reach out thoughtfully.
2
We reach out personally
Heather or Ryan will follow up directly. Not an automated email. A real conversation. We want to understand where you are in your career and what you are looking for.
3
Come see the space
We will invite you in for a personal tour. You will experience the environment firsthand, meet who is here, and get a real feel for whether The Loft is the right fit.
4
Make it yours
If it feels right on both sides, we move forward together. Choose your lease, sign, and start building the next chapter of your career.
Ready to see it
in person?
Fill out a quick inquiry and we will reach out personally to schedule your tour.
Reserve Your Chair